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Your Team Mascot Is Not A Superhero.

I’m a big fan of Hawkman.

I’m also a big fan of truth in advertising. Which is not to say I don’t understand the need to sweeten your description a little bit. We all do it. But sometimes, you need to choose your words carefully…

For example, if you have a shirt from a college weight lifting team or gym that you want to sell, and their mascot is a hawk-man, labeling your auction “hawk man” is totally fine and appropriate. But adding the words “SUPER HERO” in front of it? That creates a certain expectation… said expectation being that it’s a shirt featuring this guy, presumably with a dumbbell instead of a mace:

But in reality, this is what’s up for grabs:

Nope, definitely not him. A Hawk-MAN, to be sure, and a cool design, as well. But there’s nothing superheroic involved here, which means the only bid I will be placing is an adieu to this seller and their cute shirt model.

Lose the over sized hipster glasses and the combat boots, and maybe we’ll talk.

(Plus, in the name of all that is holy and Schwarzeneggerian, what weight lifter wears a size Small? Even the female body builders I know would shred that thing with one pec flex.)

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