Truth is, these pins are probably worth it.

These were produced as a promo item back when the original Watchmen comics came out, and are pretty rare. If you’re a serious Watchmen head, you’re into this, because obviously at this point this isn’t meant to be opened up so you can pin Rorschach’s face blot on the pocket of your jean jacket with the Iron Maiden back patch. If you’re just some casual fan who liked the graphic novel or the movie but haven’t really thought about Watchmen other than that and wants to know why the bloody smiley face pin isn’t there… not really for you.