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Variant Covers Are ALMOST Always Pointless

So I think all thinking adults can agree variant covers are the province of geeks and (uncool) mutants, right? It’s a transparent and, ultimately, sad effort to squeeze dollars from the same buyers instead of creating new ones. It’s insular and creepy and plays to the worst aspects of fanboy nature.

No one loves variants the way Avatar loves variants, yet I can’t level the same criticisms on them I do on other publishers. Mainly because they do SO many variants it almost negates the collector factor altogether and pushes it into “well this seems fun so let’s do it” territory. Check out this Jacen Burrows EC homage cover that kills anything on the racks. Criminal that it’s limited because this should have been the main cover. But like I said, the over-proliferation of these things means you can buy it for peanuts despite its short print run. Good for you. Pick it up.

And here’s another. This is the first issue’s limited cover run so it’s a bit pricier than the rest, but check it out regardless. Any comic fan should appreciate what they were going for on these and how well they turned out. A modern filter may not be the worst thing that could happen to EC. Is it time for relaunch number twenty?

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